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FTC’s Newest Disclosure Rules & Marketing Online

April 1, 2013

The rules for marketing online are changing again… Author: Tom Chernaik The Federal Trade Commission (FTC) regulates advertising and marketing in an effort to protect consumers from being misled by advertisements or claims or deceived by the omission of necessary information. Marketing claims, offers, and promotions often require certain disclosures to be in compliance with ... Read More




10 ways to Grow Your Social Reach

March 10, 2013

Author: Rachel Sprung, Hubspot Tactics to Grow Your Social Reach 1) Put social sharing and follow buttons on all of your collateral. Whether your marketing materials are online or offline — but really, the online ones are uber-critical — place social calls-to-action that let people know where they can find you on social media. Remember, ... Read More






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