![Bakersfield - Abstract Logo Example - Abstract Logo Definition](https://oleaworks.com/wp-content/uploads/2017/10/abstract-logo.jpg)
Abstract Logos are logos where the product or service of that company is being represented through an abstract/artistic symbol or icon.
![Bakersfield - Letterform Logo Example - Letterform Logo Definition](https://oleaworks.com/wp-content/uploads/2017/10/letterform-logo.jpg)
Letterform Logos are logos that use the shape of a letter used in typography, calligraphy, paleography, and epigraphy to represent their company. This can also include numbers and punctuation.
![Bakersfield - Pictorial Logo Example - Pictorial Logo Definition](https://oleaworks.com/wp-content/uploads/2017/10/pictoral-logo.jpg)
Pictorial Logos, also sometimes referred to as brand marks or a logo symbol, are icon—or graphic-based designs. This type of logo is probably the image that comes to mind when most people think “logo”.
![Bakersfield - Wordmark Logo Example - Wordmark Logo Definition](https://oleaworks.com/wp-content/uploads/2017/10/wordmark-logo.jpg)
Wordmark Logos are the written name of the organization, company or product, stylized in a way that is meant to stand out in their customer’s mind.